Apple’s supplier woes have put the social impacts of business onto every media outlet...Twitter users organized a boycott...after the company’s announcement that it would withhold tweets in countries where the content is illegal…These cases of how companies affect the rights of people and communities are what CSR is all about…CSR means improving what companies’ core activities do to people and planet throughout their operations, and stopping them from causing harm...Let’s send philanthropy and marketing back to the right departments with the right professionals, and get on with our work. [also refers to Shell, Hershey, HP, Coca-Cola, BP]