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4th Annual Review of Corporate Responsibility argues selling & marketing to poor consumers may not help reduce poverty or address basic needs

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Article
31 January 2005

Will Corporations really help the world's poor?

Author: Jem Bendell, Review of Corporate Responsibility

...business engagement with poverty and development is essential but is currently poorly informed and over-hyped. Much of the profitable business with lower-income markets involves products such as mobile phones, not the provision of basic nutrition, sanitation, education and shelter, so the current expansion of profitable business in the global South does not necessarily imply poverty reduction.

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Article
1 January 2005

[PDF] 2004 Lifeworth Annual Review of Corporate Responsibility

Author: Jem Bendell, Mark Bendell, Kate Kearins, Kate Ives & Wayne Visser,

Particular issues under the spotlight included activism, climate change, human rights, corruption, globalisation, standardization, sustainability reporting and taxation. [refers to Caterpillar, Minera Escondida (part of BHP Billiton), AMP Group, Co-operative Bank (part of Co-operative Group), Shell, ABB, Barclays, Hewlett Packard (HP), MTV Networks Europe (part of MTV), National Grid Transco, Novartis, Body Shop, Lucita, Futerra, Ethical Media, Guardian Media Group, BBC, ITV, Reuters, Pearson, Trinity Mirror, AOL (part of Time Warner), Sky [British Sky Broadcasting], Reed Elsevier Group, Capital Radio, Hindustan Lever (part of Unilever), Philips (Royal Philips Electronics), DuPont, Johnson & Johnson, Grameen Bank, Citigroup, Coca-Cola, Union Carbide (part of Dow Chemical), ExxonMobil, Alcan, BT, IBM, NorskeCanada (part of Norske Skog), Bristol-Myers Squibb, Eastman Kodak, General Electric, Pfizer, EnBW (Energie Baden-Württemberg), Toyota, Sony, Sterling Waterford Securities, Dreher Breweries]

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