Advice: Unfold Human Rights

Author: Sune Skadegaard Thorsen, Attorney at Law and Annemarie Meisling, Assistant Attorney at Law, (Submitted for Intl. Society of Business, Economics, and Ethics Conference, Melbourne, 15 – 17 July 2004), Published on: 15 July 2004

It is in other words advantageous for business to use human rights, as defined in the UN Bill of human rights, as the core of their CSR strategy...The following two cases [NovoNordisk, Sonofon] will briefly describe how two companies have adopted a proactive human rights based approach...[also refers to McDonald's]

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Related companies: McDonald's Novo Group Novo Nordisk (part of Novo Group) Sonofon (part of Telenor)