The Netherlands' development organization SNV and the World Business Council for Sustainable Development (WBCSD) have formed an unconventional alliance to focus on the next big market opportunity: providing business solutions to meet the needs of the developing world...companies create wealth in the local communities to help people meet their basic needs for food, clean water, housing, education etc, as well as providing opportunities to pursue their own sustainable development...SNV’s Robert de Jongh...is convinced that "development in emerging markets cannot succeed without business..." ...Beyond profit, this partnership could open a route out of poverty for many. [refers to GrupoNueva]