Ebun-Olu Adegboruwa, a Nigerian lawyer...intend[s] to take on Coca-Cola, the world's largest soft drinks company. He claims to be acting for some 4,000 people in the port area of Apapa, many of them poor and illiterate, who believe that a local bottling plant has stolen their livelihoods...The planned legal action is just the latest in a litany of alleged human rights and environmental abuses in developing markets that has made Coca-Cola a cause celebre...Coke is the new Nike. The latest issue to hobble the company is the renewed allegation that its flagship drink in India contains 27 times the maximum permitted amount of pesticides...Coke's defenders claim the bans are politically driven...Long-simmering claims of ignoring labour abuses in Colombia are still the biggest piece of mud sticking to Coca-Cola, as well as environmental issues in India.