Short Term Consultancy: Visual Brand Strategy, Design and Production RFP at IHRB
The Institute for Human Rights and Business (IHRB) is seeking a consultant or agency to assist with the development of a brand strategy, design, and visual production for a platform that will promote responsible business in the context of the green transition in the Arabian Gulf region and will focus mainly on the promotion of worker welfare in the six GCC countries – Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and UAE.
Audience
The platform’s primary audience will be experts and relevant stakeholders (governments, businesses, investors, civil society, academics, researchers) focused on the following topics, particularly in the GCC:
- Responsible business
- Workers’ rights/worker welfare/migrant rights
- Human rights
- The energy transition/green transition
- Climate action/just transitions
The secondary audience will include international stakeholders, Media and, to a lesser extent, affected groups (national and migrant workers). To a much lesser extent the audience will include the general public.