"It's Time to Tackle Career Stereotypes and Get More Women to Enter 'Male Professions'", 23 Mar 2015

I believe that International Women's Day provided a perfect opportunity to highlight the lack of women in typically male professions like engineering and technology…[E]mployers need to do more to make their approach to recruitment and retention more female friendly…Increasing the number of women in engineering and science isn't only a feminist issue - there is a compelling business case for it too. There simply aren't enough engineers to meet expected demand over the next decade. So the time has come to create a step change…Diversity needs to be on everyone's agenda…and will only be achieved when we all have a better understanding of the unconscious bias that we have as individuals, employers and collectively as a nation…[G]ood practice that creates a level playing field for women is also generally good for everyone. We will all benefit from measures such as flexible working, better pay and a more inclusive culture…