"Facebook users unite! 'Data Labour Union' launches in Netherlands", 23 May 2018

Activists in Amsterdam on Wednesday launched the ‘Datavakbond’ or “data labor union”, which hopes to elect leaders to negotiate directly with Facebook and Google over what they do with users’ data...

Possible demands could include payment for the data users supply to the companies, more information about how the data is used, and a direct channel for communicating grievances...

Paul Tang, a member of European Parliament from the Dutch Labour party [...] said that although governments have a role in regulating the internet giants, users should also organize themselves and seek to influence the companies directly...