Water scarcity…affects one in three people on every Continent…The poorest nations, regions and individuals face the brunt of this shortage and it is expected to get worse…One of the many international actions seeking to address the growing water crisis is the official recognition of the ‘right to water’ by the United Nations…[A]s…John Ruggie has articulated, there is a…corporate responsibility to respect all rights and, in order to demonstrate this respect… So, businesses need to be thinking about where water is consumed in their processes and whose rights to water they could impact. [C]ompanies need to be thinking about how their water footprint usage, or that of their customers or suppliers, relates to the availability of water in the region or local areas [refers to Accenture, Unilever, Cairn Energy]