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Article

2 Apr 2014

Author:
Suzanne Goldenberg, Guardian (UK)

Social media explosion powered by dirty energy, report warns

Greenpeace singles out Amazon Web Services and Twitter for siting data centres in coal areas and failing to reveal energy use...The Clicking Clean report praised...Apple, Box, Facebook, Google, Rackspace and Salesforce...for committing to power their data centres with 100% renewable energy... Amazon Web Services, which provides a cloud platform for Netflix, Tumblr and Pinterest, was singled out for being secretive about its energy use, and for siting data centres in areas that rely heavily on coal...Twitter also received failing grades for failing to disclose its electricity use... Amazon...[said] Greenpeace "misses the mark by using false assumptions...and inaccurate data on AWS energy consumption". However, Amazon did not address the central criticism of the Greenpeace report about its refusal to disclose energy use...Carolyn Penner, a spokeswoman for Twitter, said: "Twitter believes strongly in energy efficiency and optimisation of resources for minimal environmental impact...[We] continue to strive for even greater efficiency of operations." [also refers to Oracle, Microsoft, Yahoo, Spotify, Vine, YouTube (part of Google), eBay]