hide message

Welcome to the Resource Centre

We make it our mission to work with advocates in civil society, business and government to address inequalities of power, seek remedy for abuse, and ensure protection of people and planet.

Both companies and impacted communities thank us for the resources and support we provide.

This is only possible because of your support. Please make a donation today.

Thank you,
Phil Bloomer, Executive Director

Donate now hide message

Victoria's Secret Bras A Boost For Rural Indian Women [India]

Author: Nita Bhalla, Reuters, Published on: 22 May 2012

For conservative India's rural women…a project giving them jobs in the manufacturing sector is not just an end to poverty, but brings empowerment and respect in this deeply patriarchal society...Under the Pudhu Vaazhvu (meaning "New Life" in Tamil) project, funded by a $350 million loan from the World Bank, local village committees identify jobless youth…Firms are then connected with these villages and hold rural job fairs…Since this public-private partnership which began in 2005, 143,709 young people in Kanchipuram and 25 other districts, have got jobs with 421 companies, which include Intel, Nike, Samsung and Nokia, say government officials. Intimate Fashions]

Read the full post here

Related companies: Intel Nike Nokia Samsung Victoria's Secret (part of Limited Brands)