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[video] Manifesto for the Corporate Idealist

Author: TEDxHunterCCS, Published on: 23 November 2011

[Transcript:]...Big business can be a force for good…The interests of business and the interests of society could be aligned, given the right leadership, staff and resources…Despite all those years of work, I haven’t managed to eliminate human rights abuses linked to business…Today, I propose a manifesto based on my experience of working with big business…Recognising that the companies have the ingenuity and the drive to be the engine of human progress as they have been for centuries. But that they can also cause great harm to people and planet…

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Related companies: BP Nike