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Is the NFL on the right team?

...[Firestone]...has been crowned the "Official Tire Sponsor" of Super Bowl XLII and Super Bowl XLIII...But NFL [National Football League] Commissioner Roger Goodell might want to be more careful about who the league cozies up to, especially when the partner is known in some parts of the globe not for high-velocity tires but for highly exploitative labor practices.

Part of the following stories

Concerns raised over Firestone's sponsorship of US Super Bowl given alleged labour & environmental abuses in Liberia

Firestone lawsuit (re Liberia)