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Waddling the Waddle: Corporate Social Responsibility in the Baby Market
...[It] is not just our actions at work but our choices at home that matter...[While] gearing up for the birth of my twins in September...[and buying] the necessary supplies, I was at a loss. The baby market exemplifies challenges that I’ve seen in other industries -- challenges that are magnified in a landscape of small and private companies and a vulnerable, transient customer base...Kids’ apparel companies like Under the Nile and Positively Organic tell compelling stories...about their ethical sourcing. But they aren’t part of the best-known...certification schemes like the Fair Labor Association...There are smaller certification programs with...the right words...but I know nothing of their credibility and rigor. [also refers to Medela, Skip Hop, Seventh Generation]