Increasing gender balance at Bloomberg makes business sense, says editor-in-chief
"More women in the newsroom was a smart business move for Bloomberg", 11 Sep 2015
As Editor-in-Chief of Bloomberg News, Matt Winkler oversaw a dedicated strategy to increase the gender balance in both the newsroom and in the organisation’s editorial coverage. He asked that a woman’s voice be included in every story, as a policy; allowed flexible work hours for parents; set specific targets every year for increasing women team leaders in the newsroom – doubling their numbers in just four years – and created a mentoring system. It’s a strategy, he says, that makes business sense, and has given the network an advantage over its competitors…In a wide-ranging interview, he reflects on how and why they pursued this transformative strategy, and its successes and challenges…