Fifty-three companies participated in the Maala 2007 ranking, representing...a total of 130,000 employees. The MAALA Index...rates the largest public and private companies in Israel, and includes companies in the Tel Aviv 100 Index...[and] is based on expanded criteria in four main areas of corporate social responsibility: Business Ethics, Workplace and Human Rights, Community Investment, and Environment...[The criteria] reflect Maala's view that corporate responsibility means managing a firm with social responsibility - not only financial donations. This includes a responsibility towards employees, suppliers, customers, the community and the environment.