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en/uk-certification-scheme-for-fairtrade-fairmined-gold-is-launched-mixed-response-from-jewellers#c57063

Fairtrade hallmark sets the gold standard

Author: Kate Carter, Guardian [UK], Published on: 14 February 2011

[T]he world's first Fairtrade and Fairmined hallmark for gold is launched in the UK. This will ensure customers buying jewellery can, for the first time, know exactly where it came from. Like other hallmarks, this mark will be a physical stamp, and each piece will be fully traceable and come with its own certification…[I]t already has the support of some influential players in the industry, including...the creative director at the world's oldest jewellery firm, Garrard...The response from Signet, the company behind H Samuel and Ernest Jones, has been more cautious…Most jewellers make a nod to the social and environmental issues around gold - Cartier [part of Richemont] and Tiffany…are supporting members of the No Dirty Gold campaign - but without traceability in the supply chain…[also refers to Cred Jewellery]

Read the full post here

Related companies: Cartier (part of Richemont) Cred Jewellery Ernest Jones (part of Signet) H.Samuel (part of Signet) Richemont Signet Jewelers Tiffany