“General Mills joins climate change fight and requires pledges from suppliers too” - 28 July 2014 

…General Mills has promised to reduce greenhouse gas emissions in its agricultural supply chain and to advocate for government climate policy...[The company] detailed its new policy…saying: “The imperative is clear: Business, together with governments, NGOs and individuals, needs to act to reduce the human impact on climate change”…What’s noteworthy about General Mills’ new policy is its sweeping nature, as well as the company’s willingness to get involved politically…[N]early two-thirds of the General Mills greenhouse gas emissions…occu[r] upstream of its own factories…Now, though, General Mills says it will require “key ingredient suppliers to demonstrate environmental, social and economic improvements in their supply chains”…This process of expanding the definition of corporate responsibility…[resembles] what has happened in the apparel and electronics industries, which over time have agreed…to accept responsibility for working conditions and environmental practices deep in their supply chains…[M]any companies have been reluctant to step out publicly on climate change…[Also refers to Archer Daniels Midland, Cargill, Kellogg’s, Nike, Starbucks, Timberland, Unilever]