At least eight people, including three women and the popular communicators Alejandro Torres and Michel Torres, were beaten, detained and later released in the community of Santa María Zacatepec, a locality in the municipality of Juan C. Bonilla in resistance for 13 years against megaprojects in the state, including the reopening of the Bonafont bottling plant. Those attacked are members of the United Peoples' Association of the Cholulteca Region and Izta-Popo (Asociación Pueblos Unidos de la Región Cholulteca y del Izta-Popo), which fights against the plundering and overexploitation of water from the Iztaccíhuatl and Popocatépetl volcanoes. The group is a member of the National Indigenous Congress.

At around 10 a.m. on Sunday, a community assembly called by the PRD municipal president, José Cinto Bernal, got out of control when they were discussing the reopening of the local Civil Registry office, which was closed two years ago due to a conflict following an alleged diversion of resources.

A shock group infiltrated the event - attended by some 200 people - in the Zacatepec esplanade, and began to beat women and men, mostly elderly, after the town council was asked to stop the reopening of the Bonafont plant in the town. State and municipal police then intervened and arrested Alejandro and Michel, from Radio Comunitaria Zacatepec; they handcuffed them, put them in a patrol car and released them an hour later.