...Professor Ruggie clearly places human rights front and centre of corporate responsibility, as a fundamental means of contributing to the social dimension of sustainability.....As a founding member of the Global Business Initiative on Human Rights, Novo Nordisk [part of Novo Group] has played an active role in consultations leading up to the draft and will take the opportunity to provide comments during the open hearing period. "We welcome the guidelines as a tool for business to understand their responsibility and implement human rights management," says Susanne Stormer, Vice President, Global Triple Bottom Line Management, Novo Nordisk. "We will now review the draft carefully to assess the implications for Novo Nordisk and also begin to analyse how our current practices measure up."...