Salesforce’s Chief Equality Officer: Here’s How You Promote Diversity at Work, 13 July 2017

[A new] Salesforce study on values-driven leadership trends...found [that] companies that actively work to make their culture more diverse, open and inclusive have more loyal customers and engaged employees. Compiled via surveys with 1,500 executives, the research shows...[that] 80% of customers and employees believe businesses have a responsibility to make a positive impact on society, and yet some 64% of employees say their company is not actively working to be more diverse... Less than half of those surveyed say their company is engaged with the community in a meaningful way... Research like this is also part of [Salesforce's Chief Equality Officer] Prophet's grand vision to bring the rigor of business planning to the notion of culture change. Every month [he] launches a new campaign... The Proudly Me campaign...promoted an update to internal demographic forms so employees could share their many intersections, including veteran status, sexual orientation, and gender pronouns. Preferred pronouns now show up as part of e-mail signatures and profiles on internal collaboration tools...This month's campaign is about creating allies, an opportunity to drive executive engagement around equality... "There is no better way to increase empathy and understanding than to spend time with and listening to people from another walk of life."