Global Child Forum publishes study mapping business investments in children's education
"Business Investments in Children's Education - A Mapping Study", March 2018
The report points out that businesses recognize the central importance of education both for development in society as a whole and for the business sector specifically. But [...] contributions from the private sector are limited.
This study [...] showcases examples of how companies’ investments in education lead to positive outcomes, not only for children, but also for business and society... The study also identifies trends, needs, gaps and best practice examples.
- From 2011 to 2013, the Fortune Global 500 companies spent $2.6 billion on education annually... This represented 13% of their total corporate social responsibility (CSR) contributions...
A small number of cause-related marketing initiatives have been found... [e.g.] IKEA's Soft Toys for Education campaign. For every soft toy sold to a customer, IKEA has donated one toy to UNICEF's Schools for Africa programme and to Save the Children.
Telecommunication, computer and electronics' companies are [...] among the companies spending the most globally on CSR relative to their size.
Few initiatives focus explicitly on girls.
Promotion of education policy reform are rare... H&M [...] is working with UNICEF to "help shift perceptions of the importance of early childhood development and education as well as mobilize public opinion toward recognizing the value of investing in the early years of life."
Business organizations rarely report on the actual impact their support has on the lives of the children targeted or even on improvements in terms of learning outcomes.
All findings of the mapping exercise, together with business cases, are presented in the report.