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Article

7 Sep 2025

Author:
Sada Business

I/OPT: Companies face significant financial losses & reputational damage from boycotts over support for Israel, study finds

"Companies Supporting Israel Acknowledge the Impact of Boycotts: Decline in Profits and Reputation", 7 September 2025

In a shift reflecting the economic dimension of popular boycotts, major global companies are facing increasing accusations of involvement in supporting Israel, which has made them susceptible to accumulated financial losses that have clearly reflected in global markets.

Shares of these companies have seen declines of up to 15%, amid a rise in boycott campaigns that have gained growing popular momentum since the outbreak of the Gaza war in October 2023.

With U.S. support, Israel has been committing genocide in Gaza since October 7, 2023, which includes killing, starvation, destruction, and forced displacement, ignoring all international calls and orders from the International Court of Justice to cease these actions...

Despite attempts by these companies to circumvent the campaigns by spending millions of dollars on advertising and marketing, their latest annual reports have begun to reveal the extent of the pressure being exerted on them.

The term "boycott" has appeared explicitly for the first time in the annual reports of the targeted companies...

..."We studied the effects of the boycott during the early periods (of the war on Gaza), and we noticed that the stock prices of the targeted companies declined between 10% and 15%."...

...some giant companies can no longer deny the impact of the boycott, as companies like Coca-Cola and Starbucks have been forced to indirectly acknowledge the impact of these campaigns, with the term "boycott" appearing for the first time in their recent annual reports...

...Companies are indeed facing significant losses...