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31 Oct 2023

Shell criticized for allegedly promoting fossil fuels to a young audience

Shell has faced backlash for collaborating with Fortnite influencers to allegedly market fossil fuels to young audiences. The oil giant partnered with popular gamers on various platforms, encouraging virtual gas station visits within Fortnite and promoting a new gasoline product called V-Power Nitro+.

We invited Shell to comment on these allegations. The company provided a response.