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15 Dec 2015

Sarah Cliffe, Harvard Business Review (USA)

What Climate Change Means for Business Before and After Paris

…We checked in with H[arvard Business School] professor Forest Reinhardt, co-chair of the school’s Global Energy Seminar, for a backgrounder on how business people are thinking about sustainability…[Y]ou should never underestimate the actions that individual companies take in their own interests, but which also have positive social effects…[A]s China, India, and dozens of other countries become more prosperous, their citizens put pressure on their governments to pay more attention to the environment…[A] lot of the big sustainability issues…come down to pricing—putting a price on natural resources that we used to see as free…We’re…still subsidizing the oil and gas industries…But collectively we’ve just taken a big step toward addressing that…When people talk about “corporate social responsibility” they might be talking about either of two things. One is the purpose of the firm…A second question is how business people…can contribute to solving social problems and still make money…[Also refers to Heineken.]