Leading American corporations have increasingly begun to hold themselves to standards in all sorts of areas involving the public interest—from wages to paid leave to emissions—that the current government shows no interest in mandating... To arrive at its standards, Just Capital has surveyed more than 80,000 Americans about what they expect from corporations when it comes to workers, the environment, customers and products, the community, shareholders and human rights. This purportedly divided country has large majorities that believe companies should pay their workers fairly, protect their customers’ privacy and minimize pollution... American citizens value nothing more than whether companies pay a fair wage—84% tell Just Capital they should... The retail industry is the most prolific provider of low-wage jobs: Just Capital estimates 4.2 million retail workers don’t earn a living wage... Given that the U.S., unlike the vast majority of wealthy developed countries, does not mandate paid maternity leave, paid vacations or even paid sick leave, many companies are leaping ahead to bridge that disconnect before the regulatory pendulum swings back to do it for them. The semiconductor maker Nvidia, which ranks first for worker treatment on the Just 100 list, provides 22 weeks of paid leave to new mothers and offers a concierge service that does up to six hours of errand running a month for each worker.