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Article

5 Sep 2020

Author:
Alexandra Kelley, The Hill

Ben & Jerry’s launches podcast examining the history of racism & white supremacy in the U.S.

Ben & Jerry’s announced the creation of a new podcast examining the history of racism and white supremacy in the U.S... By examining the lingering racism still embedded in many U.S. institutions, the podcast will explain how Black Americans have remained economically and socially redlined as opposed to their white or other American counterparts... “Economic and social justice has been a part of Ben & Jerry's mission since our founding 42 years ago,” Jabari Paul, Ben & Jerry's US Activism Manager said in a prepared statement. “We now sit at a critical inflection point in our nation's history. If we are to seize the opening that this moment presents, we must be willing to acknowledge the sins of our past so that we move together toward a future of justice and equity.”

... "Our company has been centering our activism and advocacy work in the US on issues of racial justice and equity for the last five years and specifically on the need to reform our nation's criminal justice system for the last two years," [Ben & Jerry’s integrated marketing executive Jay] Curley explained... Several large companies, such as Nike, Apple and Uber, have vowed to become stronger corporate allies to Black Americans by employing a more diverse workforce and investing in community anti-racism programs. Apple CEO Tim Cook previously said that profitable corporations should play a larger role in helping close the wealth gap between Black Americans and white Americans. 

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