"Multinationals reaffirm commitment to BoP business with BCtA", 24 Sep 2014

Leading multinationals joined emerging companies today to reaffirm their commitments to the Business Call to Action (BCtA). Most notably, Japan-based Panasonic and BASF India provided key commitments towards meeting the Millennium Development Goals…CEMEX and…Telefonica and other[s]…have also…taken concrete steps towards including poor people in their core business operations as consumers, producers and entrepreneurs…[M]ore than 100 firms worldwide have responded to BCtA with concrete inclusive business initiatives…As inclusive business gains momentum and becomes embedded in company value chains, more companies are creating innovative business models in green technology, agriculture, financial services, health and sanitation…BCtAis also focusing on new services that assist members in measuring their social and economic impacts…